Your Club Has a Story. Does Your Website Tell It?
Prospective members aren’t looking for a list of amenities. They’re trying to picture themselves at your club. We build websites that help them do exactly that.
Your Website.
Your 24/7 New Member Assistant.
Most club websites are built for members, but not for prospects. Yet for many prospective members, your website is the first meaningful interaction they have with your club.
A great website doesn’t just provide information. It helps answer questions, reinforces value, and encourages the next step. We create compelling copy, authentic photography, and intuitive user experiences that help turn curiosity into conversation.
BEFORE | AFTER
What We Deliver
Full Redesign
A ground-up rebuild that starts with your club's identity, prospects' motivations, and the story only your club can tell. Includes new site architecture, design, photography direction, copy, and development.
Migration
Move your existing content to HubSpot CMS cleanly—preserving what's working, improving what isn't, and giving your team the tools to manage it going forward without a developer for every update.
Enhancement
Targeted improvements to specific pages, sections, or conversion points on your existing site—without a full redesign. Ideal for clubs that have a solid site but specific gaps to address.
We Build
Websites on HubSpot.
Exclusively.
HubSpot gives your public website a clean, flexible foundation without replacing your backend systems for members.
We connect your website, CRM, email marketing, and lead capture into a single system and make it easy for your team to manage content without a developer.
Hosting starts at $25 per month with straightforward pricing and no added platform fees.
What to Expect: 90 Days to Launch
Days 1–30:
Strategy & Design
Discovery, site architecture, design concepts, photography planning. You'll see what your new site looks like before a single line of code is written.
Days 31–70:
Build & Populate
Development, content migration, copy refinement, HubSpot CRM integration, form setup, and lead capture configuration. Weekly check-ins with your project manager throughout.
Days 71–90:
Review & Launch
Revisions, QA, staff training, and go-live. Plus 30 days of post-launch support to address anything that surfaces after real traffic hits the site.
Recent Club Website Projects
"Working with StoryTeller has been the single best decision of my career."
–Dave Porter, GM/CEO of Greystone Golf & Country Club
Common Questions
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Q: How much does a private club website redesign cost?
A: Most full club website redesigns range from $25,000 to $60,000 depending on scope, number of pages, photography needs, and whether a HubSpot migration is involved. We publish ballpark pricing at clubmarketing.com/pricing-website-design so you can get a sense of fit before we talk.
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Q: How long does a club website project take?
A: Standard implementation is 90 days from kickoff to launch. Simpler projects, such as migrations with minimal design changes, can move faster. Projects that include extensive photography, video, or custom development may take longer. Your project manager will set a clear timeline in the first week.
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Q: Do we need to hire a developer to maintain the site after launch?
A: No. We build on HubSpot CMS so your team can handle routine updates independently. Blog posts, event pages, staff bios, and photo updates can all be managed without a developer. We provide training at launch and remain available for support.
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Q: Why do you build only on HubSpot?
A: Working on one platform leads to better builds and better support. When everything lives in HubSpot, your website, CRM, email marketing, and lead capture work together without added complexity. We’ve been HubSpot partners since 2011 and know the platform inside and out.
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Q: How does this work with our club management system?
A: We replace the public-facing website while keeping your existing club management system in place. Members simply access your current system through the member login button, so there’s no disruption to their experience.
Migration Onto HubSpot
Move your existing website to HubSpot CMS with minimal design changes.
- Move up to 12 pages from your current platform to HubSpot’s Content Management System (CMS)
- Elevate look and feel with your current graphics, copy, and video for an improved user experience (same layout)
- Full site optimized for SEO
- Set up 1 form for HubSpot CRM (customer relationship management) using your current fields and copy
- Set up redirects from previous URLs (if applicable)
- Access to all the free HubSpot tools
Redesign with
Copy Editing Hosted on HubSpot
Refresh your website with modern design, improved copy, and your existing photography.
- Design and build up to 15 pages on new theme
- Edit current copy for improved SEO and user experience
- New graphics created/source by client
- Full site optimized for SEO
- Add a blog subsite if you want one
- Set up forms connected to HubSpot CRM with new fields and copy
- Set up redirects from previous URLs (if applicable)
- Access to all free HubSpot tools
Stand out from the crowd with custom design, compelling copy, and professional photography.
- Design and build up to 25 pages
- Fully customized theme template
- New copy written by StoryTeller
- New graphics created and/or sourced by StoryTeller
- On-Site Photography Captured by StoryTeller
- Full site optimized for SEO
- Set up forms connected to HubSpot CRM with new fields and copy
- Add a blog (or other) subsite if you want one
- Set up redirects from previous URLs (if applicable)
- Access to all free HubSpot tools